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User Experience Optimization: The New SEO

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Here we present 5 reasons why User Experience Optimization (UXO) will become a part of companies SEO strategies. Google wants to create the best search experience possible, and sites with good UX are now rewarded by being placed higher in search rankings.

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About the author:

Ryan O'Connor

Ryan has helped build compelling experiences for startups and Fortune 500’s around the globe, a passion he draws from his endless curiosity of psychology, computer interaction, and company culture. A published author and mentor with an M.S. in Human Factors, Ryan is on a mission to help companies discover the balance of creating delightful digital experiences while achieving business goals.